Draft a welcome and onboarding email sequence for new plugin users
A scenario prompt for a 3-email onboarding sequence that gets a new premium license holder to their first real result, not just a features tour.
Works with Claude / GPT1,500 uses★ 4.4
The prompt
support-welcome-onboarding-email-sequence
A customer just purchased the premium license for your SEO plugin, [Plugin Name].
Most churn happens in the first 14 days, usually because people install it, get
busy, and never configure the one setting that actually improves rankings.
Write a 3-email onboarding sequence: Day 0 (right after purchase), Day 3, and
Day 10.
Requirements:
- Day 0: activation only. Where the license key goes, and the one setup step
that matters most (for example, connecting Search Console), and nothing else.
No feature tour yet, since a new user with ten instructions in front of them
does none of them.
- Day 3: check whether they completed that one step. Since this is a template,
not a live system, write it as a conditional: "if you haven't connected Search
Console yet, here's the 2-minute version," and give the direct benefit of doing
it, not a list of unrelated features.
- Day 10: one genuinely useful feature they likely haven't found yet, tied to a
concrete outcome (for example, finding pages losing rankings), plus a single,
low-pressure invitation to reply if anything's confusing. Not a sales pitch for
the next tier.
- Keep each email under 120 words. Subject lines should describe the specific
action, not "Getting Started with [Plugin Name]!"
Replace [Plugin Name] and the setup step with your actual product before running
this.
Sequencing by the single step that predicts retention, here, connecting Search Console, instead of by feature importance is what keeps a 3-email series from turning into a features brochure nobody reads. The Day 3 email should read as a nudge on one specific unfinished step, not a recap of Day 0.