SEO

Write localized SEO content for city/location pages

A prompt for drafting genuinely differentiated location page copy at scale, built to avoid the template-swap pattern Google treats as doorway pages.

Works with Claude / GPT2,000 uses 4.6

The prompt

seo-localized-city-location-pages
A plumbing franchise needs location pages for the 6 cities it services: [Austin,
Round Rock, Cedar Park, Georgetown, Pflugerville, Leander, all in Texas]. The
previous freelancer delivered pages that are identical except for the city name
swapped in, which the client's SEO consultant flagged as a doorway-page risk before
publishing.

SERVICE: [emergency plumbing repair]
CITIES: [Austin, Round Rock, Cedar Park, Georgetown, Pflugerville, Leander]
CITY-SPECIFIC DETAILS (paste anything real: local landmarks, service area
boundaries, average response times, city-specific plumbing issues like hard water or
older housing stock): [paste here]

Write these the way someone avoiding a doorway-page problem would, not a mail-merge:
1. For each city, identify at least one genuinely differentiating detail from the
   notes provided (e.g. Georgetown's older homes have more galvanized pipe issues,
   Cedar Park's newer developments see more slab leak calls from foundation
   settling) and build a real paragraph around it, not just swap the city name into
   an identical template.
2. If the provided city-specific details run out before covering all 6 cities
   meaningfully, say so explicitly rather than inventing plausible-sounding local
   details, since fabricated local specificity is worse than admitting the input
   didn't support it and asking for more detail on the remaining cities.
3. Write unique title tags and meta descriptions per city that reflect the
   differentiating detail, not just "[City] Emergency Plumber | Company Name" six
   times over.
4. Recommend which cities can share a single page with a service-area section
   instead of a full standalone page, if two cities are close enough and lack
   distinct local detail to justify separate pages, since forcing thin pages to
   exist just for keyword coverage is itself part of the doorway-page risk.
5. Note any schema (LocalBusiness with a serviceArea, or separate LocalBusiness
   entities) each page should carry, based on whether it's a shared physical
   location or a service-area-only business.

Location pages are one of the easiest SEO deliverables to get flagged as doorway pages: same template, city name swapped, nothing else different. This prompt is built to refuse fabricating local color it wasn’t given, and will recommend consolidating thin cities into a shared page rather than force six near-identical ones to exist.